Meet Optimus. He’s a talking bust of an ancient philosopher, who is astonished of how busy modern times are. Continued education is key to living and enlightened life, so he’s here to sing the praises of Optimize. It’s an on-the-go learning subscription service that distills ancient and contemporary wisdom into easy-to-digest PDFs and MP3s.

This project was a blast from start to finish. I got to deliver the original pitch in my best booming philosopher voice (I sounded like Kelsey Grammer). One line from the original script that didn’t make the cut: “Social media? Back when I wanted to yell at strangers, I’d go to the agora!”

Client: Optimize - Agency: Demo Duck - Producer: Cody Benefiel - ACD: Kelsie Ozamiz - Lead Writer: - Jarrett Hothan - Design & Animation: Place - Sound Design: Parlante Sound Inc.